How Google Performs SEO ?
Google currently owns 65% of the search market worldwide, millions of search engine users prefer this because of the accuracy of their results. Knowing how the search engine is an important key to open the way to better search engine optimization.
Mechanics search
When you search for something in Google, within milliseconds the results are shown; behind them there are hundreds of scripts and programming algorithms that act as filters. In order to eliminate sites that try to cheat the system to settle into a good position in the results, this formula has been modified over the years.
No one knows exactly how these algorithms is that they work or how many of them are responsible for positioning a site but Google provides important information about it.
Changes in the algorithms
Based on a list of changes that Google has made since 2000, you may notice certain factors in common:
- Google has always sought to stay ahead of spam sites, of those who base their position on the overuse of keywords in invisible text or any other technical or fraudulent. Any quick fix charted used in improving a site, probably will not last long being effective.
- Users in mind, the world’s largest search has focused on show in their results with quality content sites, focusing on sites with duplicate content sink without contribution to readers.
- The links have always been an important part of the criteria for positioning and apparently will remain so. But the links should be based on a strategy of quality, not quantity. The links on social networks like Twitter are also helpful.
- Google a technical aspect that takes into account the charted sites, is the speed of page loading, is not only important in positioning this factor is also important in increasing the conversion rate.
READ MORE AT : https://optiinfo.wordpress.com/2013/05/06/how-does-google-for-seo/
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The Post written by Vishal Shah a professional developer for web development company who has expertise in Custom Web Development Ecommerce Development and iPhone application development